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7 May 2009

RFID technology at WSC2009

alliance_tech.jpgFrom PR Newswire

AUSTIN, Texas, April 16

Alliance Tech, the leading provider of RFID marketing intelligence and event measurement, announced today that is has been selected as Official Partner of RFID Accreditation at WorldSkills Calgary 2009. Using Alliance Tech's Intelligent RFID Technology, WorldSkills Calgary 2009 Ltd. will accurately record attendance and Competitor information to more effectively plan for future events.

This is the first time Intelligent RFID Technology will be used at a WorldSkills Competition. Attendee and Competitor name badges will have Alliance Tech's Intelligent RFID tags that contain a unique code mapped to registration data. As Competitors and attendees enter a tracked zone, the Alliance Tech solution will 'communicate' with the individual's unique tag. Although no personal information is collected, organisers are able to use the data to determine how many people are attending each event and the length of time spent at specific events. The captured data is reported to organisers who examine it during and after the event for more effective planning.

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